Monthly Archives: July 2009

Commit 72 Minutes for the Future of the Nonprofit Sector

Innovaton by Vermin Inc

Innovaton by Vermin Inc


Call to Action

Commit 72 minutes per day to innovate and create a new future for your nonprofit organization. 72 minutes away from putting out fires and reacting to the economy; 72 minutes from the daily grind; 72 minutes focused on challenging assumptions and generating new ideas; 72 minutes building on what your organization is best at; 72 minutes that in a year from now will create deep and meaningful opportunities and 5 years from now will be known as that game-changing moment in your organization’s history.

Background

Ben Cameron, the Arts Program Director for Doris Duke Charitable Foundation, recently captured the real task ahead for the nonprofit sector during these difficult times. In a speech to a group of Minnesota arts leaders he said: “the single biggest challenge lies in how to balance an increasingly perilous equation: managing short-term survival, while pursuing long-term transformation.

He went on to say:

“The groups most likely to survive will innovate—not chasing the flashy or new but truly innovate—a process that Richard Evans describes as “new pathways to mission fulfillment, discontinuous from previous practice, resulting from shifts in underlying organizational assumptions”—a precise and useful delineation of what innovation should really mean—and that is achieved most often, according to futurist Andrew Zolli, by organizations who assemble teams comprised of very different perspectives and histories focused on a common problem, teams focused on base hits rather than home runs, and who rarely simply adopt best practice, recognizing best practice as outputs, not inputs. The groups most likely to survive will embrace a higher risk tolerance —-risk, not irresponsibility but pushing past our comfort zones, armed with our best instincts, our best data, the counsel of others more expert than we–knowing as we do that a business that does not risk does not grow, a relationship with husband wife or partner that does not risk does not grow, the artist who does not risk–however capable– is doomed merely to technical excellence but never achieved the true artistic moment for which we all live and work.”

Off script, he encouraged us to devote 15% [72 minutes per day] of our time to this effort so that “we will remember these times, not as an ordeal for survival, but as a renaissance.”

Commit Now

I am committing 72 minutes per day to create new models, methods, and tools that will build nonprofit organizations’ capacity to engage the public.

What are you committing to? Tell me.

Send me an email (carlo@creationincommon.com) or tweet me on Twitter @cmcuesta (use hashtag #72mins) or leave a comment on this blog.

Tell me that you are willing to commit and what you are committing to. Also, if you feel you are unable to commit, tell me what you think the major barriers are.

Go here to read the full transcript of Ben’s speech. The event he spoke at was through the arts learning xchange series presented by Minnesota Community Foundation and Arts Midwest with support from the Wallace Foundation.

Bookmark Advisor to Superheroes

Board President to Executive Director: “We’re not a fundraising board.” (Part III)

This post is part three of a three-part series on board/staff collaboration. Go here to read part one and here to read part two.

“What we got here is a failure to communicate” said the Board President slightly chuckling at his own joke.

“Actually, what we have is a failure to listen” the Executive Director answered back.

Time for polite conversation was over. The Executive Director believed that the window for proactive solutions was beginning to close and the door to crisis management was about to open. This organization was heading for trouble. For the past half hour their conversation had gone round and round about how best to engage the Board in fundraising, and more specifically helping to cultivate new donors.

The Board President took a deep breath and began again: “We’re not a fundraising board. That’s the reality…”

“Nor is this Board engaged around our cause.”

“Yes,” only slightly agreeing “but most care deeply about the people we serve.”

“Deeply enough to help us avert a crisis?”

“I don’t know. What do you think we should do?”

“I don’t know.”

The conversation came to a halt. They each looked away from one another. Then the Executive Director decide to try a different approach:

“When you look at our organization, what engages you the most?” he asked.

The Board President was not sure. “There are so many different programs and services we offer. They all do good work…”

“But is there an experience that you had over the course of your tenure on the Board, that makes you think ‘ah, yes that’s why I’m doing this!’”

“That happened early on before I was even on the Board” he began. “I was on a tour of one of the centers and I met a young man who told me a little about his life before he came here. He was doing drugs, dropped out of high school, and started hanging out with a gang. It seemed that the whole world gave up on him and he gave up on himself. He somehow found his way to one of our centers, got a job, was encouraged to stay away from the gang, finished high school and went onto college. What struck me the most is that he could of very easily had been a headline in the newspaper, something I would have overlooked. But there he was standing before me—proof that no life should ever be thrown away.”

“‘No life should ever be thrown away’” repeated the executive director. “That’s a great story. That’s why I’m here too.”

Being completely upfront and honest, the Board President said: “My time on the Board hasn’t lived up to that moment; not that I need to have those kinds of experiences everyday but I really hadn’t thought about that encounter in a long time.”

“We need to change that” replied the Executive Director.

And the conversation begins.

Bookmark Advisor to Superheroes

Staff Member: “We’ve already tried that” (Part II)

Please Help by Dave Knapik

Please Help by Dave Knapik

This post is part two of a three-part series on board/staff collaboration. Go here to read part one.

“We’ve already tried that, it didn’t work.”

The board member smiled back at the organization’s marketing director and thought: “you may have tried it, but did you do it right?”

The marketing committee meeting was approaching its conclusion and nothing had been accomplished. The first 10 minutes were spent on waiting for people to arrive and picking through a box lunch, 15 minutes on the marketing director bringing everyone up to speed, and the last 30 minutes spent on people offering up ideas on how to help the organization “build awareness”—none of which was focused and all of which put the marketing director and her half-time assistant on edge, fearful that they were about to have a lot of tasks dumped on them.

The board member glanced at the clock on the wall and thought about the important presentation she needed to prepare back at the office. She was not sure why she agreed to sit on this committee, other than the fact that she has 25-years in brand management and product marketing and thought she could help the organization out. She tried to push the meeting forward: “What are our next steps?”

Recognizing they were out of time the marketing director replied: “We should schedule our next meeting?”

As she was leaving the building, the board member ran into the organization’s new executive director. “How was the marketing committee meeting?” he asked.

“I’m not sure I’m the right person for this job” she replied candidly.

“Did something happen?”

“No, nothing happened.” She paused. “I have so much on my plate right now at work; I am going to be out of the country quite a bit over the next twelve months so it going to be hard for me to be active.”

“We can really use your expertise. You have so much to offer.”

“Really? It didn’t seem that way to me” she thought to herself “and by the way, I want the last hour of my life back.”

She could see the concern and disappointment on his face. She smiled at him and said: “I will help you find a replacement.”

Bookmark Advisor to Superheroes